Privacy Policy

This Privacy Policy explains how PetCare Ally collects, uses, discloses, stores, and protects information when you use our website, app, AI chat, pet profiles, file uploads, subscriptions, and related services.

PetCare Ally is not a human medical provider and pet-related information is not human protected health information under HIPAA. We still understand that pet health details can be personal and sensitive, and we treat them with care.

PetCare Ally is operated by Petcare Clarity LLC, located at 11601 W HWY 290 STE A101 PMB 1009 AUSTIN TX 78737-2858 USA. You can contact us about privacy matters at info@petcareally.ai.

For purposes of California privacy laws, Petcare Clarity LLC is the business responsible for this Privacy Policy.

PetCare Ally is based in Texas, United States. If California privacy laws apply to your use of the Service, this Privacy Policy is intended to provide the notices required by those laws.

We collect information you provide directly, information generated through use of the Service, and information needed to operate subscriptions and support.

Some information is required to provide the Service, such as account credentials, authentication data, payment-related records for paid plans, and the pet-related information you choose to submit when asking for AI-assisted guidance. If you do not provide required information, we may not be able to create or maintain your account, process payments, respond to requests, generate useful AI responses, or provide particular features.

Other information is optional, such as referral activity, feedback, marketing preferences, some profile details, and uploaded files that are not needed for a specific request. You can choose not to provide optional information, but some features may be less useful or unavailable.

• Account information, such as your email address, password-related authentication data, role, and account settings.
• Contact information, such as phone number if you provide it or if it is required for continued access.
• Pet-related information, such as pet names, species, breed, age, weight, symptoms, conditions, medications, diet, behavior, veterinary history, care goals, uploaded files, and chat messages.
• Payment and subscription information, such as plan selection, billing status, checkout session identifiers, subscription identifiers, and payment processor records.
• Communications, such as support requests, feedback, referral activity, email preferences, and messages you send to us.
• Usage data, such as pages visited, features used, chat activity, timestamps, device information, browser type, IP address, diagnostics, and security logs.
• Essential cookies, local storage, and similar technologies used to keep you signed in, secure the Service, remember preferences, and provide product functionality.

We use collected information to provide, maintain, secure, personalize, and improve PetCare Ally.

• Provide AI-assisted pet care guidance, chat history, pet profiles, file uploads, decision-support features, and related product functionality.
• Process account creation, login, authentication, password reset, access control, subscriptions, billing, cancellations, and support.
• Send service-related emails, account notices, security notices, billing notices, product updates, referral notices, and support communications.
• Analyze usage, monitor reliability, troubleshoot issues, prevent abuse, protect user accounts, and improve product quality.
• Comply with legal obligations, enforce our Terms of Service, resolve disputes, and protect PetCare Ally, users, pets, and third parties.

PetCare Ally uses AI model providers and related infrastructure to generate responses. Information you submit, including pet-related inputs and uploaded files, may be processed by these providers so we can provide the Service.

We do not use your chats, pet profiles, or uploaded files to train third-party AI models. We process that content to provide, secure, support, and operate the Service.

PetCare Ally does not use AI outputs to make solely automated decisions that produce legal or similarly significant effects about you. The Service provides informational decision support for pet-care questions, and you remain responsible for decisions you make based on the information you receive.

AI outputs may be incorrect or incomplete. This Privacy Policy explains data handling; our Terms of Service explain the limits of AI guidance and the veterinary disclaimer.

We disclose information with service providers and third parties only as needed to operate, secure, support, and improve the Service, complete transactions, comply with law, or protect rights and safety.

• Payment processors such as Stripe for checkout, subscriptions, billing, fraud prevention, and payment records.
• AI model providers such as OpenAI or other AI infrastructure providers for generating responses and related processing.
• Hosting, database, and storage providers, which may include providers such as Render, PostgreSQL hosting, and S3-compatible storage for running the Service and storing uploaded files.
• Email and messaging providers, which may include Resend, MailerLite, or similar providers for account emails, support messages, product notices, and marketing only if you opt in.
• Diagnostics and security tools to understand essential usage, improve performance, detect abuse, and protect the Service.
• Professional advisors, law enforcement, regulators, or other parties when we believe disclosure is required by law or necessary to protect rights, safety, or security.
• Successors or affiliates in connection with a merger, acquisition, financing, reorganization, sale of assets, or similar business transaction.

We use third-party payment processors for paid plans. We do not store full credit card numbers on our own servers. Payment information is handled by the payment processor according to its own terms and privacy policy.

We may receive and store limited billing-related information, such as customer identifiers, subscription status, plan, payment status, invoices, and transaction metadata.

When you purchase a subscription through the Apple App Store or Google Play, it is processed by Apple or Google under their own terms and privacy policies. In those cases we do not receive your full payment details; we receive limited transaction information, such as a subscription identifier and status, so we can provide and maintain your access.

We currently use cookies, local storage, and similar technologies that are essential to operate the Service, keep sessions secure, remember preferences, and provide product functionality.

We do not currently use advertising cookies, remarketing pixels, or non-essential analytics cookies. If we add non-essential analytics, advertising, or cross-context behavioral advertising technologies, we will update this Privacy Policy and provide any consent or opt-out mechanism required by law before using them.

You can often manage cookies through your browser settings, but blocking essential cookies may affect login, security, and core Service functionality.

We use reasonable administrative, technical, and organizational measures designed to protect information from unauthorized access, loss, misuse, alteration, or disclosure.

No method of transmission or storage is completely secure. We cannot guarantee absolute security, and you use the Service with that understanding.

We retain personal information for the period reasonably necessary for the purposes described in this Privacy Policy, including to provide the Service, maintain accounts, comply with legal obligations, resolve disputes, enforce agreements, prevent abuse, and maintain business records.

• Account records: retained while your account is active and for up to 3 years after closure, unless a longer period is required for legal, security, tax, accounting, dispute, or fraud-prevention purposes.
• Chat history, pet profiles, and uploaded files: retained while your account is active or until deleted through available product features or a verified deletion request, then removed from active systems within 30 days where feasible, subject to backups, security, legal compliance, or operational continuity needs.
• Payment, subscription, invoice, and tax records: retained for 7 years or the period required by tax, accounting, chargeback, and payment-processing rules.
• Security, diagnostic, and access logs: retained for up to 12 months unless needed longer to investigate fraud, abuse, security incidents, operational problems, or legal claims.
• Support communications, feedback, and referral records: retained for up to 3 years after the last interaction or referral activity to provide support, maintain business records, administer rewards, and resolve disputes.
• Backups: retained for up to 90 days and deleted or overwritten on the normal backup cycle, subject to legal holds and security requirements.

Depending on where you live, you may have rights to access, correct, delete, or receive a copy of personal information we hold about you.

You may unsubscribe from marketing emails using the unsubscribe link in those emails. We may still send service-related messages that are necessary for your account or the Service.

To make a privacy request, contact us at info@petcareally.ai. We may need to verify your identity before completing a request.

You can delete your account and associated personal information at any time — through your account settings in our mobile app or on our website, or by submitting a deletion request at petcareally.ai or to info@petcareally.ai. Deletion removes your account, pet profiles, medical records, chat history, uploaded files, and device push tokens from our active systems, subject to the limited retention described in the Data Retention section.

This section supplements the rest of this Privacy Policy for California residents and is intended to address California online privacy notice expectations and, where applicable, the California Consumer Privacy Act as amended by the California Privacy Rights Act.

For the 12 months before the Last updated date of this Privacy Policy, we may have collected, used, and disclosed the categories of personal information listed below for the business and commercial purposes described in this Privacy Policy.

We do not currently sell personal information or share personal information for cross-context behavioral advertising. We do not currently use advertising cookies, remarketing pixels, or targeted advertising. Because we do not currently sell or share personal information, there is no sale or sharing activity for a Global Privacy Control or similar opt-out preference signal to stop at this time. If our practices change, we will update this Privacy Policy, honor legally required opt-out preference signals, and provide any legally required opt-out mechanism, such as a Do Not Sell or Share My Personal Information link, before engaging in that activity.

California residents may request to know, access, correct, delete, or receive a portable copy of personal information, and may have the right to limit certain uses of sensitive personal information where applicable. To submit a request, contact us at info@petcareally.ai. We will respond within the time required by applicable law after receiving and verifying your request.

We may need to verify your identity by matching information you provide with information we maintain. You may use an authorized agent to submit a request if legally permitted. We may require proof of authorization and may ask you to verify your identity directly with us.

We will not discriminate against you for exercising privacy rights. If we decline a request, we will explain the reason when required by law and tell you how to contact us with follow-up questions.

• Categories collected: identifiers, account information, contact information, commercial information, internet or electronic activity information, approximate location inferred from IP address, communications, pet-related content you submit, uploaded files, support information, and inferences needed to provide the Service.
• Sensitive personal information: account login credentials and pet-related content that may reveal sensitive household or care circumstances. The Service is not intended to collect human medical information, government identifiers, precise geolocation, or other sensitive personal information unless you choose to submit it. We use sensitive personal information only to provide, secure, support, maintain, and operate the Service, not to infer unrelated characteristics about you.
• Sources: you, your device and browser, your use of the Service, payment processors, service providers, and communications with us.
• Purposes: providing the Service, account administration, AI response generation, billing, customer support, security, fraud prevention, debugging, legal compliance, business records, and enforcing our Terms.
• Disclosures: service providers for payment processing, AI processing, hosting, storage, email delivery, diagnostics, security, professional advice, legal compliance, business transfers, and other purposes described in this Privacy Policy. We disclose information to service providers and contractors for business purposes, not for their independent sale or sharing.
• Retention: each category is retained according to the category-specific retention periods listed in the Data Retention section, subject to legal holds, security needs, and backup deletion cycles.

PetCare Ally is based in the United States, and we and our service providers may process and store information in the United States and other countries where we or they operate. Data protection laws may differ from those in your location.

Some browsers and devices offer Do Not Track or global privacy signal settings. Because we do not currently sell personal information, share personal information for cross-context behavioral advertising, or use non-essential advertising technologies, there is no sale or sharing activity to opt out of at this time.

If we begin processing signals in a way required by law, or if our tracking practices change, we will update this Privacy Policy and provide the required disclosures and controls.

PetCare Ally is intended for users who are at least 18 years old. We do not knowingly collect personal information from children under 18. If you believe a child has provided personal information, contact us so we can take appropriate action.

When you use our iOS or Android mobile app, we and our infrastructure providers collect limited device information needed to run the app, deliver notifications you enable, and keep the Service secure.

• Basic device information needed to deliver notifications, such as your device platform (iOS or Android) and time zone.
• Push notification token, such as an Apple Push Notification service (APNs) token on iOS or a Firebase Cloud Messaging (FCM) token on Android, together with your device platform. We use this to deliver reminders and notifications you have enabled. You can turn notifications off at any time in your device settings, which stops delivery.
• We request access to certain device features only to provide specific functionality, and only when you use that feature: your camera and photo library, to add pet photos and attach images to a chat; and files or documents, to attach documents you choose to a chat. We do not access these features in the background, and you can change these permissions at any time in your device settings.
• Our mobile app does not use advertising identifiers (such as Apple's IDFA or a Google Advertising ID), does not include advertising or cross-app tracking technologies, and does not present an App Tracking Transparency prompt, because we do not track you across other companies' apps or websites.
• You can delete your account and all associated personal information at any time from within the app in your account settings, or as described in the Your Choices and Privacy Rights section.

The Service may contain links to third-party websites or services. We are not responsible for the privacy practices, content, or policies of third parties. Review their policies before providing information to them.

We may update this Privacy Policy from time to time. When we do, we will update the Last updated date and post the revised policy on this page. If changes are material, we may provide additional notice where appropriate.

Questions or privacy requests can be sent to info@petcareally.ai.

Mailing address: 11601 W HWY 290 STE A101 PMB 1009 AUSTIN TX 78737-2858 USA.